54% of Black Americans don’t have enough savings to retire. Planning and saving early will be critical to closing the gap, but as it stands, 41% of young adults between 24-35 aren’t taking full advantage of employer-sponsored plans.
As a retirement company, we want to get the word out and help reverse this trend.
In partnership with hip-hop artists Wyclef Jean, Pusha T, Lola Brooke, Capella Grey and Flau’jae, we’re dropping “Paper Right,” a new music single aimed at starting conversations around retirement planning and building generational wealth.
First Generation Investors’ mission is to provide financial learning experiences that inspire students to take control of their financial futures.
They offer 8-week courses covering a range of investment and personal finance topics, and all students who successfully complete the program are given a grant to begin their investing journey.
"54% of Black Americans don’t have enough savings to retire." The way the TIAA plans on doing this is by helping the younger generation learn how to start building wealth sooner rather than later. The reason for this methodology is that "41% of young adults between 24-35 aren't taking full advantage of employer-sponsored plans." So, to help pass this message along, the TIAA reached out Wyclef Jean to make song.
“Paper Right” initiates crucial discussions on retirement, prompting proactive steps to address retirement gaps, enhance financial education and literacy, and eliminate inequality in retirement. As part of the song’s release, TIAA is collaborating with First Generation Investors (FGI), a non-profit committed to empowering underserved high school students with investing literacy. Streaming the track automatically directs 100% of the song’s sales towards FGI, contributing to financial education and investing literacy for upcoming generations.
“Paper Right is about building a financial legacy for future generations and the reward and gratification this brings. The most important thing I hope people take away from the song and my partnership with TIAA is that saving earlier can set you and your family up for long-term success,” added Wyclef Jean, founding member of the Fugees.